Amazing Haircare Brand! I recently started using the Goldie Locks Ultra Hydrating Shampoo & Conditioner and it's the best I have ever used! I have natural curly, dry, frizzy hair that has been so dry lately from our hard water. I have even been experiencing a lot of breakage and handfuls of hair falling out. Since I have been using this brand of Shampoo & Conditioner, my hair has never been healthier. It's so soft now, more manageable, and no more handfuls of hair when I brush or wash my hair! It has really been a miracle product that I will continue to use as long as they make it. It is a bit more pricey than standard Walmart or drugstore products, but it's so worth it. Oh and the scent is amazing! It's not overpowering at all. It's very subtle for those who don't like strong scents, but enough for those who do. It really is an amazing hair care brand and they have other products that are just as amazing. They have a really great hair serum that I will also do a review on. It's great for ALL hair types! Highly recommend!