Are you aware that Motrin (the pain reliever) recently ran (and pulled) advertisements that were controversial?

Recently, the pain relief medication, Motrin, ran an online ad on the company’s website. It was about “baby wearing” — i.e. carrying a child in a sling or a wrap, rather than pushing them in a stroller or carrying them in your arms. 

Moms did not respond well to the ad. They were offended that Motrin suggested that they carry their babies as a "fashion accessory" and that it was not necessarily good to carry their babies around.  Clearly the point of the ad was to show that carrying your baby might cause back pain and that Motrin should be your solution.

Motrin responded by pulling the ads.  We were curious how many people actually were aware of this?  Were you aware?  What was your take on this?

Yes (9.8%)

No (90.2%)

Are you aware that Motrin (the pain reliever) recently ran (and pulled) advertisements that were controversial?
  • tribbs78 By tribbs78
    on Dec 15, 2008  

    Oh my goodness, talk about overreacting people. Darned if you do, darned if you don't. And if you saw a mom pushing a stroller in a commercial, people would be complaining that she wasn't "wearing" the baby.

  • jessicamac By jessicamac
    on Dec 15, 2008  

    I was not aware that this happened. I agree with tribbs78, people are so sensitive these days. Why did they "pull" the ads? Who cares what a few have to say?

  • meowmix By meowmix
    on Dec 15, 2008  

    It is a personal decision.Why not show moms carrying laundry or groceries! Every mom has her own desire how to do things that is right for her. Personally, never needed Mortin for that!

  • jonesk45 By jonesk45
    on Dec 15, 2008  

    Sounds a bit dramatic (on behalf of the women). I never saw the ad though so I can't say one way or the other.

  • aprilmom23 By aprilmom23
    on Dec 15, 2008  

    Overreaction, I see moms "wearing" babies all the time with all these new slings and such! Why not sew em too...Get a Life!

  • SpeakingForYou By SpeakingForYou
    on Dec 15, 2008  

    I agree with the other comments....I see no reason to be offended by the ad.

  • LALA14 By LALA14
    on Dec 15, 2008  

    wow that is a little to much for me. some people now a days seems they want to just atart something.

  • jmsargent By jmsargent
    on Dec 15, 2008  

    Ok, I am a mother. It's a pain reliever, it's an advertisement...people have way too much time on their hands. If more people would worry about more important issues this world would be a different place.

  • heatma By heatma
    on Dec 15, 2008  

    I couldn't agree more that this was a major overreaction. I would not have been offended by the ad, it all seems a little silly to me

  • chochie1 By chochie1
    on Dec 15, 2008  

    I agree with the rest of the posts here, it seems ridiculous to reacting like that to a pain reliever commercial. I also agree with jmsargent in saying that if people would worry about important issues instead of things like this, the world would be a better place.